As the race for cable news ratings is more important than ever for major media companies, given the current political climate and the nearing of the 2020 presidential election, some of the networks emerged in 2019 as losers and others, as winners.
According to Daily Wire, CNN, which is arguably the least favorable toward President Donald Trump and his policies, suffered a nine percent drop in its 2019 total viewers. MSNBC, another left-leaning cable news network that experienced an overall surge against competitor CNN over the course of the last year, also saw a drop in total viewers, but only at a third of the rate of CNN.
In stark contrast is right-leaning cable news network Fox News, which bucked the trend of decreased viewership by setting a new record in both total viewers and average primetime viewers.
“Fox News averaged 2.5 million viewers per night in 2019, the most in its 23-year history, making the network the most-watched channel on basic cable,” The Hill reported. “According to Nielsen Media Research, Fox News beat out ESPN, with its 1.78 million viewers, and third-place MSNBC, which drew an average of 1.75 million viewers in prime time.”
Thanks to the ever-increasing popularity of Fox News shows like Hannity, the network marked its fourth year of beating out its cable news competition.
Out of the top five cable news shows, Fox News owns four of the spots, with Hannity, Tucker Carlson, The Five and The Ingraham Angle. The only non-Fox News show that made the cut was MSNBC’s The Rachel Maddow Show.
— Donald J. Trump (@realDonaldTrump) January 2, 2020
All of CNN’s shows failed to come close to Fox News and MSNBC’s popularity and they also came in 22nd overall in the cable news network list. Their 972,000 viewer average is barely half of MSNBC average and far below Fox News’ average viewership.
Are you surprised that CNN has such bad ratings? Let us know in the comments and don’t forget to vote in our daily poll below.